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Specsavers Hereford Agree Family Stand Sponsorship Deal

16th August 2016 by Chris Ammonds - Commercial,Latest News

Supporters attending Hereford FC’s first two home games will no doubt have spotted the new signage on Block A of the Merton Stand.

The signage has been installed after the Bulls were delighted to agree a deal with Specsavers Hereford to become the official sponsors of the Family Stand.

Block A has now been renamed the ‘Specsavers Family Stand’ and everyone at Edgar Street is hugely grateful to Nialle and Darren Smith – Directors at Specsavers Hereford – for the support they have agreed to offer the club.

As part of the sponsorship deal, Specsavers Hereford have also offered support to the club’s fast growing ‘Junior Bulls’ membership scheme and this backing is extremely important as the club looks to continue its off-field progress.


Giving his thoughts on this deal, Hereford FC Commercial Manager, Martin Brain, said:

‘We are absolutely delighted to link up with Specsavers Hereford through this sponsorship deal.

‘Having the Family Stand rebranded with the Specsavers name is a great fit for them locally and I’m sure they will see huge benefits from their involvement with us.

‘As a business we are constantly looking to provide value for money advertising, marketing and promotional opportunities to companies through our selection of creative options, and therefore it’s very satisfying to have another great brand like Specsavers offering us its support.’

Darren Smith, Director at Specsavers Hereford, added:

‘Everyone here at Specsavers Hereford is very pleased to support Hereford FC.

‘We see the club as a huge success story for the people of this city and it shows the determination there is in the community to ensure the club’s resurrection continues to prosper.

‘We could not believe the energy and buzz there was at Edgar Street when being shown around the ground and we are therefore delighted to have agreed a deal to sponsor the Family Stand.

‘It is particularly pleasing to see our brand name displayed above the area where many of the club’s supporters – and possibly even players – of tomorrow begin their Bulls supporting lives.’

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